It took 38 years for Starbucks to unleash their full-bodied, flavorful instant coffee known as “Via.” It took only one well-documented loss in OscarFest 2003 to steal my likeness for their VIA marketing bulletin.
Archive | October, 2009
Know the Scene: Are You Good to Go?
October 27, 2009
I had the opportunity to help spread the word by contributing to The Sara Bellum Blog, part of a larger effort by the National Institute on Drug Abuse (NIDA) to provide information to teenagers on the science of addiction.
Marketing Guru gets SCIENCED!
October 23, 2009
Last week, David Meerman Scott, marketing guru and author of “The New Rules of Marketing and PR,” visited the Pentagon to discuss the importance of social media in the Defense Department’s communications arsenal.
Cardinals Fans Mourning Their Losses Reloaded
October 20, 2009
For some reason, Google Alerts just now picked up the 2005 Arizona Republic article that featured Pejman as an “obsessed” Cardinals fan and me as perhaps the most incoherent person in the history of the world.
iWANTBETTERCELLPHONESERVICE
October 19, 2009
The Washington DC Metro authority has announced an upgrade program to improve cell phone reception in 20 of the busiest metro stations. Under this program, AT&T customers such as myself will finally be able to make calls, send text messages or surf the Web. Pretty cool.
Blend THIS!
October 18, 2009
In “Blend It” series of videos, the company’s CEO, Tom Dickson, dons a white labcoat and puts his standard blender to the test with a variety of random objects, including an iPhone.
Nearly Four Feet of SkyMall Fest 2009
October 17, 2009
“Nearly four feet tall” — the boy or his stream of urine?
The Road to the New Energy Economy
October 16, 2009
This summer, I attended a series of Congressional briefings, “The Road to the New Energy Economy”, which brought together scientists and policymakers to discuss the various energy challenges facing our nation. One of these briefings focused on emerging biofuel technology, and I managed to score some behind-the-scenes interviews with the events’ sponsors and speakers. The [...]
The Powerhouse of the Carpet
October 13, 2009
Mitochondria are “the powerhouse of the cell.” But, you already knew that. Everybody does.
Help Us Find Science Cheerleader’s Celebrity Double!
October 12, 2009
You may not know it, but you have a celebrity double. Everyone does.






October 31, 2009
0 Comments